From the blog...
Read what we think here:
Football may seem like it’s awash with money, but away from the biggest clubs, most need to find new streams of revenue, says Stadia Solutions’ James Cook… Football may seem like it’s awash with money, but away from the biggest clubs, most need to find new streams of revenue. Outside of the Premier League, where … Continue reading Time For Small Clubs To Play A Smart Commercial Game
The way we consume sports has changed dramatically over recent years. Attending a sports event is no longer only about watching a sporting contest, but increasingly involves the 360° social experience associated with it. With constant access to information, and strong competition for the in-home experience, fans’ demands continue to grow, and event organisers are … Continue reading The Trends that are Redefining the Match Day Experience
Modern mobile and social technologies have transformed the way fans consume sports and how they interact with their favourite clubs. Teams and rights holders are constantly looking for new methods of getting their supporters connected and adding value to fan experiences. To achieve that, sports clubs need to better understand what ignites the passion of … Continue reading 5 Ideas & Tactics for Using Data to Increase Fan Engagement
When an English soccer club is promoted into the red-hot competition of the English Premier League, it enjoys great riches, but also some sporting and commercial challenges it may never have faced before. Huddersfield Town, promoted this season, are a case in point. Back in the top flight for the first time since 1971, the … Continue reading Huddersfield Town enjoy the spotlight with Premier League stadium tech
Stadia Solutions, the full-service sports agency, and Elonex, the digital-out-of-home media owner, have collaborated to help Blackburn Rovers increase revenue stream with the launch of a new external digital billboard at the club’s 31,000 capacity Ewood Park ground. The new digital billboard is dual-sided and features two 4.2m x 2.4m LED screens, which each utilise … Continue reading New Digital Billboard Goes Live at Blackburn Rovers
Stadia Solutions and Techfront, a provider in LED Solutions to sports and entertainment venues, have collaborated to install a new mid-tier and pitchside LED ribbon at Huddersfield Town AFC. “We have been working closely with Stadia Solutions to make the most of the commercial opportunities…” The installation at the club’s John Smith Stadium is … Continue reading Huddersfield Town installs state-of-the-art LED system
The English Premier League may be one of the richest in the world, but that doesn’t mean professional football in the UK is awash with cash. Stadia Solutions’ James Cook explains how teams can make the most of an often underused asset, the stadium… Many clubs urgently need to think of how they can drive … Continue reading Making the stadium pay its way
It sounds like dream job territory, but how exactly do you get yourself a career in sport? We sit down with James Cook, A former Fifa and FA Licensed football agent who turned his talents to managing the likes of Anthony Joshua, and is now Stadia Solutions commercial partnerships manager, to get the inside track. … Continue reading How to get into the sports industry: An interview with Anthony Joshua’s previous manager & former Fifa Licensed FA agent, James Cook.
By 2020 around 70% of the world’s population are forecast to own a smartphone. Mobile phones have become so present in our lives that many do not imagine “going offline” at any time. Even for the precious 90 mins during a football match. Connectivity is especially important to younger fans. According to comScore’s ‘Global Mobile … Continue reading Venues Race To Connectivity: 5 key features essential to a sports team app