How to get into the sports industry: An interview with Anthony Joshua’s previous manager & former Fifa Licensed FA agent, James Cook.

It sounds like dream job territory, but how exactly do you get yourself a career in sport? We sit down with James Cook, A former Fifa and FA Licensed football agent who turned his talents to managing the likes of Anthony Joshua, and is now Stadia Solutions commercial partnerships manager, to get the inside track.…

More Info

Euro 2016 – Iceland Meets Iceland

Icelandic football has been the talk of this year’s Euros, providing fans with a real lesson about combativity and team spirit “a la Leicester City”. However Nordic football wasn’t the sole beneficiary of the national team’s success. The no frills supermarket and nations namesake, Iceland Supermarket, has taken advantage of the social media chatter and…

More Info

Insight Into Football Broadcasting – The Main Talking Points From This Season’s Action

With the football season at an end, our Polish insighter Monika Halicka sifts through the broadcast numbers to give you a play by play on this season’s televised coverage. 1. BT’s audiences keep growing, whilst Sky loses viewers again. The average audience for the 38 EPL games broadcast by BT in the 2015-2016 season went…

More Info

5 Must Have EURO Apps For The Football Geek

  If, like me, you’re not crossing the channel within the next month, then it’s imperative that you immerse yourself in everything to do with the 2016 EUROS. 4 in 10 adults around the globe will be tuning in, with 37% saying they’ll be watching coverage online. So to keep yourself from having a twitter…

More Info

Has BT Sport’s “most social Champions League ever” come to fruition?

BT Sport rewrote the broadcasting rulebook last weekend by offering up both the Champions and Europa league finals for free on YouTube. I’m not a skeptical man, but I had to wonder, did offering up valuable content with no paywall and comparatively tiny ad revenue pay off? This ambitious plan appears to be an answer to…

More Info

A guide to stadium technology at the 2016 EUROs Part Deux

In the second part of a two-part blog about UEFA EURO 2016, Marie Binet, Head of Insight at Stadia Solutions, looks at the role stadium connectivity will have in this summer’s action on Digital Sport. With mobile network provider, Orange, as a main sponsor, connectivity was set down as a priority for the tournament. As…

More Info

A guide to stadium technology at the 2016 EUROs

In the first of a two-part series, Marie Binet, Head of Insight at Stadia Solutions – and French football fan –  runs a slide-rule over the stadium tech that fans can expect to encounter in France this summer on Digital Sport. With the EUROs kicking off in Paris on 10 June, the talk of what…

More Info

Venues Race To Connectivity: 5 key features essential to a sports team app

  By 2020 around 70% of the world's population are forecast to own a smartphone. Mobile phones have become so present in our lives that many do not imagine “going offline” at any time. Even for the precious 90 mins during a football match. Connectivity is especially important to younger fans. According to comScore’s ‘Global…

More Info

Off the Pitch VS On the Pitch Investment: Why They’re Equally Important

James Cook, our newly appointed Commercial Partnerships Manager, has come to Stadia Solutions after nine years working in the sports industry in a variety of roles, including a FIFA licensed football agent. His new role sees him helping clubs to add additional commercial assets rather than dealing with players, and it’s this change of focus, and…

More Info

Is The Fuss Around Chinese Football Warranted?

If you haven’t heard about the Chinese Super League (CSL) this year you’ve been living under a rock. There’s countless stories covering China’s football crusade, but what’s all the fuss really about? Seemingly out of nowhere, the CSL broke its own transfer window record four times and finished with a record spend of $365m USD.…

More Info

Athlete Entrepreneurs & the Highs & Lows of Social Media

Nowadays, being a professional athlete involves much more than just training and competing at the highest level. Athletes have become role models for the younger generation and are fully aware of what they represent to the people. Sportspeople are now real entrepreneurs managing their image, personality and assets as a business. There are countless examples…

More Info

Social Media – How and Why Football Clubs Should Take Notice

    We all know social media is a big deal. Every day we see a new article highlighting the importance of social platforms and how crucial it is for rights holders and sponsors to embrace and develop them. The growth of online fan communities, as well as the increasing need for fans to interact…

More Info

Super Bowl Week: 3 Things UK Sport Should Pinch From Across The Atlantic

  As a proud Kiwi, it’s safe to say I’m not the biggest proponent of pilfering from other nations (Think Australia and their inadmissible claims to Pharlap and Pavlova). However, when it comes to major sporting events like the upcoming Super Bowl, America has hit the sweet spot. And with the best football league in…

More Info

Football – Our mid-season review and end-of-season predictions

At the beginning of the 2015-2016 football season some of us gave our predictions for our favorite football team. Mid season has come around swiftly, and its a great opportunity to see who's already struggling, who the lucky guessers are, and which team members know their favorite squad inside out. Although I think we all feel a…

More Info

Top 5 Sport Marketing moments in 2015

2015 is over and what a year it’s been for the sporting world. Tumultuous, emotional, exciting and gripping are just some of the ways to describe the events of the last 12 months. But as we all know, sport is not only a game, but a business as well. So I think it’s time we reflect…

More Info